McClelland's theory of needs

McClelland's theory of needs
псих., упр. теория потребностей Д. Макклелланда (модель мотивации, которая описывает поведение людей через три категории потребностей: достижений, принадлежности, власти; потребность достижения: желание решить какие-л. сложные задачи, достичь больших успехов, превзойти других людей; потребность присоединения: стремление к налаживанию тесных личных взаимоотношений, стремление к недопущению конфликтов; потребность власти: желание влиять на других людей или контролировать их действия, нести за них ответственность, получить власть над людьми)
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  • Content theory — explains why human needs change with time. Another theory that attempts to explain human behavior is Process theory. Content theory includes the work of David McClelland, Abraham Maslow and other psychologists as they attempted to explain why… …   Wikipedia

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